CALI Strong at the San Diego County Fair / Del Mar Fairgrounds 2016
Start your summer off right with CALI Strong at the San Diego County Fair! For the very first time, CALI Strong is presenting our fresh 2016 merchandise line-up. The fair will be the public’s first chance to purchase the newest…
West Coast Reggae: California Roots on the Rise
CALI Strong Store Opens Inside the Westfield Mission Valley in San Diego
Swami’s Surfing Assn’s ‘Return to the Reef’ Surf Contest 2015
CALI Strong showcases the 140th Ventura County Fair 2015
CALI Strong is at the 140th Ventura County Fair on Ocean Blvd space #23 & #24 with super discounts and bonus gifts! The Ventura County Fair has been a tradition for almost 150 years. It was first held in 1874…
CALI Strong at the San Diego County Fair / Del Mar Fairgrounds 2015
Start your summer of 2015 with CALI Strong at the San Diego County Fair! For the first time, CALI Strong is releasing our new 2015 product lineup. This will be the public's first chance to buy the latest CALi Strong skateboards, surfboards,…
Skateboarding: The Latino Effect
Latino Americans and Skateboarding Have a Rich History In the 1990's and early 2000's, mainstream pop culture associated skateboarding primarily with white suburban boys. The stereotypical “skater boy” had long blonde hair and a punk or hippie aesthetic. These days,…
The History of Skateboarding In California
One of California’s most iconic traditions is skateboarding. If you've ever been to California, it is likely that you’ve seen people both young and old riding down the street on a skateboard. Today, millions of Californians use skateboards for both…
CALI Strong Guide to Skateboarding Safety Gear
About 25,000 skateboarders go to the hospital for skateboard-related injuries per year. Unfortunately, many of these injuries are very severe, and some have even been fatal. Head injuries and internal bleeding are major causes of death and hospitalization in skateboarders.